Canadian born radio programmer George Johns is someone to be admired. He’s largely under-credited with format-crafting while with the former exemplary Fairbanks Radio Group, owners of legendary stations in Dallas, […]
Read more →More and more I hear conversations about aspirations; opportunities lost and found. It’s that kind of time. Where are you focusing your attention; a promotion, wealth, notoriety? So indulge me in […]
Read more →A format that has long commanded significant revenue and high levels of female loyalty has been gradually “aging” its music catalog. Since cash-is-king what “works” is all that matters. But is it […]
Read more →Scan your travel across time. Doing an informal search think about many of the people with whom you’ve coexisted; bosses, department heads, fellow team members and social colleagues. And as […]
Read more →Canadian behaviorist Malcolm Gladwell has written several compelling books on human behavior. In Outliers he focused on shared traits of the highly accomplished. The most intriguing of chapters “The Ten […]
Read more →“Far off I hear the rolling roaring cheers: They come to me from many yesterdays, From record deeds that cross the fading years, And light the landscape with their brilliant plays, Great stars that […]
Read more →Like the title, “Broadcasting” clings to archaic terms and titles. At a time when defining a position and modernizing its meaning seem critical we sleepwalk through history with little coruscating […]
Read more →If you missed last week’s column we explored the proposition of “contestability” pointing out that if a competitor is branding using the opposite theme, your brand is probably viable. Last […]
Read more →When doing competitive for our clients (and their opponents) we pay close attention to this question: “Is this position truly contestable?” A focused point of differentiation beats the heck out […]
Read more →Four days before Christmas 1943 on his first mission, 21-year-old 2nd Lt. Charlie Brown was trying to nurse his badly shot-up B-17 back to safety. Half his crew lay wounded […]
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