As we watch industry ratings and read credible Radio pundits, we might accept this is a strange time to be in Spoken Word Radio. If you’re looking for Ratings performance on […]
Read more →“Men Wanted: For hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful. Honour and recognition in case of success.” – Earnest Shackleton’s alleged […]
Read more →It’s not enough to hire a cool mix of cool staff members. Our objective is to stir them up, aiming to further energize our team within their designated assignments. Remember […]
Read more →Even when not on the air, Radio talent is essentially “right-brained”. We think in highly expressive context; words, tone, and pace. That’s the way it should be; much like actors, […]
Read more →Worth retrieving, a while back Coleman’s John Boyne commented on the disposition that “jingles are passé.” It was a highly relevant piece based on fact and the human anatomy. Boyne […]
Read more →“Mediocrity is self-inflicted and genius is self-bestowed”. – Walter Russell No sugarcoating – radio is in trouble. Licenses are being turned in – or silenced – in record numbers. It’s […]
Read more →Since founding our consultancy, Audience Development Group programming colleagues have flown well over two million miles! Fortunately none of those miles have been logged on South Africa’s Kulula Airlines. Traditionally […]
Read more →People and things will come and go. Everything in this life is transient. This is why spirit always must be our first priority. It is our only true constant. – […]
Read more →Patton once remarked, “The best is the enemy of good! A good plan, violently executed now, is better than a perfect plan next week.” Even today, War is a relatively […]
Read more →Recently this jarring headline floated through the corridors of American business: “Only 18% of AllManagers Are Truly Qualified”. Okay, let’s presume that’s wrong; instead let’s be blindly optimistic in defiance […]
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