We Proudly Own No Cookie Cutter
Grand Rapids - (616) 633-3770 Indianapolis - (317) 769-0583

Articles

The Midweek Motivator – Failed Messages, Failed Outcomes

In the Broadcast business where in some corners surface has passed for substance, some people continue to believe in the over-credited but under-performed. From group leaders to industry analysts some […]

Read more

The Robinson Report – Taste and Smell

OK – There’s personal bias here. Michigan. A return to The Great Lakes Media show in three weeks with The Michigan Association of Broadcasters is always special. Not only do we share ideas, but […]

Read more

The Midweek Motivator – Creativity And The Art Of Maintenance

In our management and radio programming consulting archives there exists a mythical file found under Creativity. It reads, “a core characteristic of the creative human being when given new information […]

Read more

The Robinson Report – Dehydrated

You can’t pass even one aid station – you’ll pay for it. When elite marathoner Khalid Khannouchi prepped for marathons, he begins the race completely hydrated. Then, with carefully placed hydration points, […]

Read more

The Midweek Motivator – Where Are The Girls

What had been a slow-burning theme seems to be edging toward a point of combustibility. In one of American radio’s most widely consumed and coveted formats, the debate expands: what’s […]

Read more

The Robinson Report – Gone In A Flash

“It is not the length of life – but the depth of life.”-Ralph Waldo Emerson The TMZ story notification floated on the top of the iPad during the Sunday ritual […]

Read more

The Midweek Motivator – 2020 Radio Realities

What’s it going to be? Forge ahead with intrepid confidence or settle for “good enough?” If you choose the higher road what will it take to leave behind defeatism and […]

Read more

The Robinson Report – Always Right

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”-Sam Walton It’s surely […]

Read more

The Robinson Report – Hire Smart

“Your talent determines what you can do. Your motivation determines how much you are willing to do. Your attitude determines how well you do it.” – Lou Holtz If you are […]

Read more

The Midweek Motivator – Imus

Don Imus left us on 27 December; in the last hours of the last week of the last “teens.” Like a handful of public personalities, there was no indifference about […]

Read more